Looking for new ways to seal the deal with your label customers? Consider custom label solutions!
As a trusted label distributor, your customers look to you to help them stick out from their competition—in the best way.
That’s where General Data comes in. We equip our Channel Partners with the tools, resources and expertise they need to go beyond basic stock labels and become a go-to source for custom labels.
With our wide range of label customization options, you can enter new markets, deliver exactly what your customers want and grow your label sales in the process.
What are Custom Labels?
Custom labels are designed to meet specific needs for specific applications. They’re commonly used in industries such as food and beverage, consumer packaged goods and industrial manufacturing.
Custom labels offer a personalized touch that sets products apart. And when it comes to customization, if you can dream it, General Data can create it.
With cutting-edge printing and converting capabilities, General Data produces high-quality labels in any size, shape or color, tailored for nearly any application. From simple preprinted paper labels to ultra-durable labels built for harsh environments, we can handle small or large runs with quick turnaround times.
Top 6 Ways to Customize Your Labels
Whatever your customer’s needs may be, General Data designs and produces labels using a wide selection of facestocks, adhesives, inks, coatings and finishes.
Even better, our custom label experts can help you select the perfect components to meet your customer’s goals for performance, appearance and budget.
Let’s look at some of the top ways to customize your labels:
1. Facestocks
Choose from a variety of label facestock options featuring high-quality papers and films such as vinyl, Kimdura, polyester and more to meet virtually any application requirement.
2. Adhesives
Whether your customers want a label that’s permanent or removable, we offer standard and specialty adhesives that can stand up to chemical exposure, moisture and even temperature extremes.
3. Inks
We produce spot color and four-color process printing thanks to our high-performance inks that come in standard, pastel, metallic or fluorescent colorings. No matter the color, all of our inks resist fading and degradation, and they remain legible throughout the label’s entire lifecycle.
4. Coatings and Finishes
To add visual impact, choose from gloss, matte and other specialty coatings like tactile coatings and spot coatings. We also offer foil stamping and embossing to create an elevated look.
5. Flexographic Custom Label Printing
A fast and versatile printing process, flexo label presses can print large runs of labels at low cost using flexible photopolymer plates, screens and inks. This technique also allows printing and finishing processes to be completed in-line, including spot coatings, embossing and foil stamping.
6. Digital Custom Label Printing
A cost-effective method of printing smaller label batches, digital custom label printing provides excellent print quality, sharp text and vibrant colors. These labels can also be die-cut into unique, custom shapes using an in-line laser die cutter.